Sunday, January 6, 2019

26 Wonderful Vintage Hearse Brochures From Between the 1940s and 1960s

The first motorized hearses were produced in 1909. Prior to that hearses were horse-drawn. It wasn’t until 1920 that motorized hearses become more mainstream. Early on, some hearses also doubled as ambulances because of the large capacity in the back of the vehicle.

The majority of hearses in the U.S are Cadillac’s and Lincoln’s. The word “hearse” comes from the Middle English “herse,” which referred to a type of candelabra often placed on top of a coffin. Sometime in the 17th century, people starting using the word to refer to the horse-drawn carriages that conveyed the casket to the place of burial during a funeral procession.

Cadillac manufactured a “commercial chassis” which is a strengthened version of the typical passenger car to handle the extra bodywork weight, rear deck and cargo. Ford Motor sells a Lincoln Town Car that is built with expectations of becoming a hearse. Coachbuilders, manufacturer of bodies for automobiles, take the base of the car and put the finishing touches on that turns the vehicle into a working hearse.

Below are 26 vintage hearse brochures from between the 1940s and 1960s.




1940 Meteor-La Salle Funeral Car Model 530



1942 Cadillac Seventy Five Limousine



1948 Chevrolet



1950 Cadillac Seventy Five Limousine



1951 Chevrolet Hearses



1952 Superior-Cadillac



1954 Pontiac-Superior



1954 Superior-Cadillac



1956 Cadillac Limousine



1957 Eureka Limousine



1957 Eureka Landau



1958 Eureka Cadillac



1958 S & S Superline Park Hill



1958 S & S Knickerbocker



1958 S & S Victoria



1959 Cadillac Eureka Hearse



1959 Eureka Cadillac



1959 Superior Cadillac



1959 Superior Cadillac Crown Royal Landaulet



1960 Cadillac Professional Cars



1961 Eureka Cadillac Landau



1962 Oldsmobile Cotner-Bevington



1962 Oldsmobile Cotner-Bevington



1966 Cadillac Paramount Landau



1967 Cadillac Royale Tiara



1970 Cadillac Professional Cars








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