Polyester was the material of choice and bright colors were everywhere. Men and women alike were wearing very tight fitting pants. Especially, sportswear has become popular street fashion since this period.
Sportswear has come full circle: from athletic impacting high fashion and streetwear, to streetwear influencing how athletic wear companies design and market their collections.
Take a look at these cool pics to see what sportswear looked like in the 1970s.